Raising the Roof
Raising the Roof is a national charity that helps prevent and alleviate homelessness across Canada through social enterprise. The new website’s main goal is to raise funds. With that in mind promoting the products and making donations with fewer clicks was the main priority, while clearly showcasing how their monetary contributions make a direct difference in the mission to end homelessness.
Deliverables
UX/UI Design, Creative Direction, Information Architecture, Wireframing, Prototyping
Completion
Spring 2020